Challenges of Scaling Up a Business
Many growth-company leaders reach a point where they dread adding another customer, employee or location. It feels like they are just adding more weight to an ever-heavier anchor they are dragging up the hill. To make matters worse, the increased revenues haven’t turned into more profitability, so at some point, they wonder if the journey is worth the effort.
Scaling Up focuses on the four major decisions (4D) every company must get right: People, Strategy, Execution, and Cash — a series of One-Page Tools including the famous One-Page Strategic Plan and the Rockefeller Habits Execution Checklist, which more than 40,000 firms around the globe have used to scale their companies successfully. Running a business is ultimately about freedom. Scaling Up shows owners how to achieve it, no matter how big and complicated a business becomes.
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